Cookie Policy

Last updated: January 2025 (Updated with new consent system)

What Are Cookies?

Cookies are small text files that are placed on your device when you visit our website. They help us provide you with a better experience by remembering your preferences and enabling certain functionality.

How We Use Cookies

We use cookies for the following purposes:

  • Essential Cookies: These are necessary for the website to function properly and cannot be disabled. They include session management, security tokens, and basic functionality.
  • Analytics Cookies: These help us understand how visitors interact with our website, including page views, user behavior, and performance metrics.
  • Marketing Cookies: These are used to track visitors across websites to display relevant advertisements and measure marketing campaign effectiveness.

Types of Cookies We Use

Cookie NamePurposeDurationType
session_idMaintains your session while using our platformSessionEssential
csrf_tokenSecurity token to prevent cross-site request forgerySessionEssential
_gaGoogle Analytics - tracks website usage2 yearsAnalytics
_gidGoogle Analytics - distinguishes users24 hoursAnalytics
_fbpFacebook Pixel - tracks conversions and advertising effectiveness3 monthsMarketing
cookie_consentStores your cookie consent preferences1 yearEssential

Third-Party Cookies

We may use third-party services that place cookies on your device:

  • Google Analytics: To understand website traffic and usage patterns
  • Calendly: For scheduling demo appointments
  • Payment Processors: For secure payment processing (if applicable)

Our Cookie Consent System

When you first visit our website, you'll see a cookie consent banner that gives you three clear options:

  • Accept All: Accepts essential, analytics, and marketing cookies
  • Essential Only: Accepts only necessary cookies for website functionality
  • Cookie Settings: Opens detailed preferences where you can choose exactly which cookie types to accept

Your choices are saved and respected throughout your visit. You can change your preferences at any time by opening the dialog.

Managing Your Cookie Preferences

You can control and manage cookies in several ways:

  • Cookie Preferences Dialog: Open the dialog to view and modify your current settings at any time
  • Browser Settings: Most browsers allow you to refuse or delete cookies. Check your browser's help section for instructions.
  • Opt-Out Links: For third-party cookies, you can often opt out directly through the service provider's website.

What Happens Based on Your Cookie Choices?

The impact of your cookie choices:

Essential Cookies Only

  • Website functions normally with full functionality
  • No analytics data collected about your visit
  • No marketing tracking or personalised advertising

Analytics Cookies Disabled

  • We cannot track website performance or user behavior
  • No insights into which pages are most popular
  • Limited ability to improve user experience

Marketing Cookies Disabled

  • No personalised advertising based on your visits
  • No retargeting campaigns will include you
  • Marketing campaign effectiveness cannot be measured

Updates to This Policy

We may update this Cookie Policy from time to time. We will notify you of any changes by posting the new policy on this page and updating the "Last updated" date.

Contact Us

If you have any questions about our use of cookies, please contact us at:

Email: privacy@initiarisk.com
Address: [Your Company Address]